A Flurry Of Festive Cash Prizes Unveiled In Time For Christmas
Florette, the UK’s number one salad brand gives shoppers an UnFlorettable chance to win a share of £25,000 this Christmas.
Shoppers can pick up one of Florette’s limited edition festive packs from Asda, Sainsbury’s, Tesco and Ocado from 13th November for a chance to win.
Snow may not have fallen on the ground yet, but shoppers are already gearing up for Christmas. Research shows that planning carefully, starting earlier and enforcing budgets are tools Brits will use to help manage the cost of Christmas this year . New national data from the ONS reveals that the average spend this Christmas will be between £700-£850, the UK’s number one salad brand, Florette aims to help bolster that spend with its latest seasonal offering.
Festive shoppers looking to spend wisely ahead of the big day now have the chance to win 1 of 50 £500 cash prizes available on Florette’s two limited edition festive-themed salad packs.
On offering shoppers the chance to win cash prizes this winter, Florette’s Commercial & Marketing Director, Martin Purdy said: “Worries about overspending can often ruin the Christmas spirit, making the whole event more overwhelming than jolly. Around half of consumers plan to cut back on spending this year[1], however, with the launch of our new Christmas packs and cash prizes, we hope to add a little festive cheer in the run up to the holidays.
“Not many know that salad increases in popularity in the run up to Christmas as shoppers prepare for the festivities. In fact research shows that 9.3m shoppers, that’s a third of UK households, buy leafy salads in the month of December alone[2].
“Every pack of Florette is packed with delicious flavours and adds a pop of colour to any winter plate. Whether it’s the garnish to a prawn cocktail, boxing day leftover sandwiches or part of the big day’s turkey trimmings, Florette can be the perfect accompaniment on plates this Christmas.”
FESTIVE PACKS
A strong mix of vibrant red radicchio, delicate lamb’s lettuce and crispy frisée makes up the family favourite ‘Classic Crispy’ which will transform into cheery ‘Father Crispy’ just in time for the holidays.
- 450g, RRP £3.25
- 140g, RRP £1.70
- 90g, RRP £1.25
Mixed, Florette’s versatile mild mix of iceberg, frisée, radicchio and lollo rosso, will become ‘Have a Holly Jolly Mixed-mas’, offering customers a chance to infuse some festive spirit into meal times.
- 450g, RRP £3.25
- 125g, £1.25
Florette’s limited edition festive packs are stocked in:
Sainsbury’s
Tesco
Asda
Ocado
Consumers can be inspired by Florette’s seasonal recipes on their website.
ENTRY MECHANICS
- Purchase a promotional pack
- Scan QR code or visit florettesalad.co.uk/winchristmas
- Enter the time code found underneath the USE BY date (6 or 7 numbers and 1 letter) for a chance to win one of 50* cash prizes.
*UK: 45 prizes of £500, ROI: 5 prizes of €500
Find out if you’ve won instantly.
UK and ROI 18+ only. Internet access and bank account required. Retain receipt and packaging as proof of purchase. Opens at 09:00 on 13/11/23, closes at 09:00 on 07/01/24. Max. one entry per person per day. Max. one prize per person. Winners selected by algorithm. Visit florettesalad.co.uk/winchristmas to enter, full T&C’s and prize details.
[1] Source: Ear to the Ground – Fieldwork: 12th September 2023. n=200+ online interviews among a nationally representative sample. Those marking Christmas n=171
[2] Kantar Prepared Salads 4 we 25.12.22
